401(k) Plan Advisory 

401(k) Advisor for Plan Sponsors Who Want Clarity and Accountability

Is Your 401(k) Plan Working as Hard as You Are?

Many business owners and partners suspect their retirement plan may be overpriced, under-serviced, or simply outdated. Yet between recordkeepers, TPAs, and investment providers, it can be difficult to know where the friction or excess cost is hiding.


As an independent 401k advisor, Lionshead Wealth Management provides objective 401k plan consulting focused on transparency, governance, and measurable improvement. We help you understand your current structure, identify opportunities, and document prudent decisions—so your plan works better for both sponsors and participants.

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What a 401k Advisor Actually Delivers

Strong 401(k) advisory support should be concrete—not vague. Our services include:

  • Retirement Plan Fee Audit
    A structured review of investment expenses, recordkeeping fees, and administrative costs to identify inefficiencies or hidden layers.

  • Investment Menu Evaluation
    Assessing fund lineup structure, share classes, and diversification to improve clarity and alignment.

  • Vendor Coordination
    Acting as a single point of accountability across recordkeepers (e.g., ADP, Paychex, and others), TPAs, and custodians.

  • Governance & Documentation Support
    Assisting with committee process, meeting documentation, and policy review to strengthen fiduciary oversight.

  • Plan Design Review
    Evaluating features such as employer match structure, safe harbor considerations, and participant engagement tools.

Our goal is simple: make the plan work better.

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Find the Fees. Improve the Plan Experience.

It’s common for small and mid-sized businesses to discover:


  • Multiple layers of recordkeeping or administrative charges

  • Investment share classes that could be more cost-efficient

  • Overlapping service providers

  • Underutilized plan features

A retirement plan fee audit can uncover where dollars are being absorbed unnecessarily. Even modest cost adjustments can improve long-term participant outcomes and enhance benefits competitiveness.

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Fiduciary Standards, Explained Clearly

Serving as a fiduciary 401k advisor means providing guidance in the best interests of plan participants and sponsors.


We help you:


  • Understand your fiduciary responsibilities
  • Evaluate service providers objectively
  • Document decision-making processes
  • Reduce avoidable governance risk

We do not sell proprietary products or operate under insurance or brokerage affiliations. Our independence supports transparent evaluation across the available marketplace.

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Designed for NYC Professional Practices and Partnerships

In New York City, retirement plans often serve:


  • Medical practices
  • Law firms
  • Real estate partnerships
  • Closely held professional corporations
  • Multi-partner ownership structures

These environments require coordination across compensation structures, partner eligibility, and evolving workforce expectations. We help streamline plan oversight so you’re not managing multiple vendors alone.

Common 401(k) Plan Advisory Questions

  • How do I lower 401(k) fees for my small business?

    We begin with a retirement plan fee audit to analyze all embedded costs—investment, recordkeeping, and administrative. From there, we identify realistic adjustments and provider conversations that may reduce inefficiencies.

  • Do you do a 401(k) fee audit?

    Yes. Fee audits are a core component of our 401k plan consulting process and often serve as the first step in evaluating plan health.

  • Are you a fiduciary 401k advisor?

    Yes. We operate under a fiduciary standard and focus on objective guidance aligned with plan sponsor and participant interests.

  • Will you replace my current recordkeeper or TPA?

    Not necessarily. In many cases, improvements can be made within your existing provider structure. If change is warranted, we guide the evaluation process carefully.

  • Can you help document committee decisions?

    Yes. Governance support and documentation review are part of our plan sponsor support services.

  • Is this only for large companies?

    No. We work with small and mid-sized businesses, including professional practices and partnership structures.

One Accountable Partner for Your Retirement Plan

Managing a 401(k) plan shouldn’t feel like a second full-time job. With independent 401k plan consulting, fee transparency, and coordinated vendor oversight, Lionshead Wealth Management helps you strengthen governance and improve the overall plan experience.